Explosive marketing on the internet is really just a matter of knowing where to post your message and when. Once your audience recognizes your message as beneficial to them, they’ll share it and you won’t have to do another single thing – other than keep those messages coming.
They like FRESH Content.
Whether you’r social media marketing is about blog posts, or facebok, or twitter, your buyers want fresh, updated material to read. Don’t leave them waiting for content, update frequently. I always recommend a new blog post at least once or twice a week. More often if you can add value, and remember the key is a combination of FRESH and VALUE.
Internet Marketing is a Tool.
Don’t get caught up in the processes, just remember to use the tools available.
One incredibly brilliant designer that I’ve worked with several times, gets so caught up in the process of posting her links and details that she forgets how important it is to build the relationships that go along with marketing online. The relationship is key, because if you don’t grow the relationship, build their trust, and gain their loyalty, they’re probably not going to come back later to buy from you – again. A one time sale is just that… Once.
You want return buyers. Take time to get to know your market and understand them. That’s how you grow trusting relationships.
Tap into the Buyer Mindset through Social Media.
Social media is your friend. It’s a tool you use frequently to communicate with your friends, buyers, and fellow marketers online, and when you see it as a blessing to your business and your life, you begin to see the abundant and powerful results that come with social media marketing.
One of my favorite marketers was a representative for Radio Shack for about a million years. She learned fast that when she shared sales at her store with her friends, they stopped by to see her. The more people in her store, the more customers came in and purchased quality product. The more business she had, the more she got.
Because she was busy meeting the needs of her customers, more customers came to see her. They recognized the impact she had on her “store” and many clients would literally drive across the state to see HER for services. Even with a Radio Shack around the corner, they’d drive for miles to see her.
That’s a mindset.
When you share that mindset with your customers, knowing that you provide the absolute BEST, and always GIVE MORE than they ask for, they will come to you. They will seek you out, and find you. Because they want the mindset you’re offering.
This works amazingly well on Social Media. Show your people how much you value their presence in your business.